Privacy Policy

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This Privacy Policy explains how the Chicken Road application handles your information when you use the game and related services. By installing and playing ChickenRoad, you agree that certain data may be collected and processed under the terms described in this document. The aim is to give you clear, honest details about what we collect, why we collect it, and how long we keep it. We want you to feel informed and in control, rather than surprised by how your data is used. This Privacy Policy applies whether you play occasionally or interact with the game on a regular basis. If anything in this text is unclear, you can contact us so we can clarify how your information is treated.

Brief description of the purpose of the privacy policy

The main purpose of this Privacy Policy is to describe, in straightforward language, how Chicken Road collects, uses, and stores information related to your gameplay. It sets out which types of data are needed for the core features of ChickenRoad, such as saving progress or preventing fraud, and which are optional. You will find explanations about analytics data, technical logs, and any information you choose to share with us directly. The policy also explains your options if you do not want certain types of data to be used for analytics or personalization. By reading this section, you can quickly understand why data is involved at all in running a mobile game and what parts of that process you can influence. This overview is designed to help you decide whether you are comfortable continuing to play under these conditions.

Use of collected information: to improve the site, optimize performance and analyze data

Data collected through Chicken Road is used mainly to keep the game running smoothly, understand how people play, and improve future updates. We do not gather information for unrelated advertising networks; instead, any analytics from ChickenRoad focus on performance and stability. In practice, that means the information may be used for tasks such as:

  • identifying crashes and errors that affect levels or menus

  • measuring loading times and server response quality

  • understanding which features are most popular or confusing

  • testing new versions of the game with small groups of players

  • detecting suspicious behavior that might indicate cheating or abuse

These uses are aimed at making the gameplay experience more stable and enjoyable, while avoiding unnecessary or intrusive tracking. Whenever possible, we work with aggregated or pseudonymized data so that individual players are less directly identifiable in our reports. If we ever need to use data for a new purpose that is not compatible with the reasons listed here, we will update this Privacy Policy and, where appropriate, ask for your consent.

Description of measures taken to protect personal data

We take reasonable technical and organizational steps to protect information collected through Chicken Road from loss, misuse, or unauthorized access. Because mobile games rely on third-party infrastructure, we choose service providers for ChickenRoad who commit to recognized security practices. The protective measures in place currently include, among others, the following:

  1. using encryption protocols provided by platform stores and network providers when data is sent

  2. limiting access to operational data to a small group of authorized personnel

  3. storing logs and backups with reputable hosting companies that apply industry-standard safeguards

  4. separating identifying information, where available, from raw analytics datasets

  5. regularly updating software components to address known security vulnerabilities

No online system can be completely immune to risks, but these measures are designed to reduce the likelihood and impact of potential incidents. If we become aware of a significant data issue that affects your information, we will take appropriate steps, which may include notifying relevant users or authorities where required by law. We also review our security approach from time to time as technology, threats, and legal requirements evolve.

Use of cookies

Depending on the platform where you use Chicken Road, small files such as cookies or similar identifiers may be stored on your device. These tools help ChickenRoad remember basic settings, like language or sound preferences, and can support security features such as session validation. Some cookies are essential for the service to work, while others relate to analytics that show us how often certain screens or levels are visited. Analytics tools are configured to avoid collecting more information than necessary and to respect platform rules on tracking. You can usually control or delete cookies through your browser or device settings, although disabling certain functions might affect how the game behaves. Where the platform offers privacy controls, such as limiting personalized tracking, we encourage you to review those options and adjust them to your comfort level.

Users’ ability to view, change, or delete their personal information

You have the right to ask what information related to Chicken Road we hold about you, subject to any legal limitations and technical feasibility. Where data can reasonably be linked to your player profile or device, we will try to provide an overview when you reach out and properly identify yourself as the account holder or user of ChickenRoad. If any of that information is inaccurate or incomplete, you may request that we correct or update it. In cases where data is no longer needed for the purposes described earlier, you can ask us to delete it, and we will do so unless we are required to keep it for legal, security, or fraud-prevention reasons. Some information, such as purchase history maintained by app stores, may be controlled mainly by the store provider, and you might need to manage or request changes directly through their settings. When you contact us about your data rights, we may ask for additional details to locate the correct records and ensure we do not disclose information to the wrong person.

Contact information

If you have questions about this Privacy Policy or how Chicken Road handles your information, you can contact us by email. For privacy-related requests, complaints, or feedback regarding ChickenRoad, please write to contact@chickenroad-appgame.net. In your message, describe the issue as clearly as you can, for example whether it concerns access to data, deletion, or a technical incident. We may need to ask follow-up questions to confirm your identity before sharing or changing any personal information. Messages about privacy will normally be handled in English, so including your request in that language can help us respond more quickly and accurately. If your local laws grant additional privacy rights beyond those described here, you can use this same contact channel to raise them.

Effective Date

This version of the Privacy Policy for Chicken Road takes effect on 15 January 2026 and applies from that date onward. As the game and related services evolve, ChickenRoad may need to update this document to reflect new features, technologies, or legal requirements. When significant changes are made, we will try to highlight them within the app or in release notes so that you can review the new terms. If you continue to use the game after an updated Privacy Policy is posted, that ongoing use will usually mean you accept the revised version. For that reason, we recommend checking this page from time to time, especially after major updates or new functionality. Earlier versions of the policy may be kept for reference where required by law or internal compliance rules.